Ad viewability graph Read more Do we love ads Interesting study results A survey of European internet users makes it clear Read more Pregnant men Google sparks new emojis We all use emojis some less Some are more aggressive. The icon indicates the phone terms of use and privacy policy we use. If you do not prevent these files solely through the browser settings you agree to their use and storage in the device memory. See policies. Contact UsContactAbout UsHow We WorkGuideHelpNewsMarketing WebsiteMoreContact UsBlog MarketingWhy Your Employees Shouldnt Create ContentBlog Entry About MarketingDateMonthYearYearWhy Your Employees Shouldnt Create Content for Your Company Website There are many companies whose employees are responsible for creating various content text blog posts social media entries and even sponsored articles for company websites. This is an ideal arrangement from the business owners point of view who does not have to deal with it himself and saves on agency services.
But know that such a solution doesnt make sense at all. You can find some arguments in our guide. Theyre too busy. While you might think that writing a few articles a week for the companys website or posting on the companys website is trivial and takes time the reality looks quite different. When you add additional responsibilities to your staff in the area of content creation you quickly find that they are overworked and frustrated and writing these texts on the fly with absolutely no regard for Netherlands WhatsApp Number List have no traffic traffic just the freedom to write engaging content which is critical to increasing a companys online presence. It will be a real torture for your employees if they have never created this kind of content. This obligation will start to shift to others text will be kept as short as possible and typos will be multiplied because no one has time to check the content and as a result the companys content will become a burden to support the brand image. Suggesting another problem is that employees often dont understand the principles and therefore the text they write doesnt.
It will have a significant impact on the ranking of the companys website in search engines. Their writing is too professional. The words written by the employees of a certain company are very distinctive and we can recognize them after just a few sentences. Their main characteristic is a very technical style that excludes people from outside the industry who are your customers. When looking for a new basin faucet we dont want to look at its technical parameters and production process but its visual quality functionality and durability. However such writing requires experience and non schematic thinking and you cannot expect your employees to be employed by the company for an entirely different purpose. Article authors check out our review of our experts in practice. See what we can do for your company Browse a quote or take advantage of a free consultation. Free consultation. Check out the price list. See also The visibility of advertising on the Internet in Poland is rising again. Interesting findings from a survey of internet users in Europe from which it becomes clear read more Pregnant men Google inspires new emojis We all use emojis Some less have.