Them and meeting their needs on time, you can satisfy them and build brand loyalty. To survive in this competitive world, it is not enough to sell. You need to hear from customers and what they think of your products and services. Instead of guessing, you can directly ask them questions about your products or services. From user-friendly experience to shipping options to product quality, your customers can give you an honest opinion about your business. Today, brands are investing more to deliver the perfect customer experience, and why not after all, “the customer is king” in today's customer-centric economy. Therefore, collecting customer feedback is more critical than ever. According to the recent Deloitte survey, approximately 88% of companies are now investing in customer experience, and there are three main reasonsto improve sales to improve customer company mailing list loyalty to improve customer satisfaction without knowing what your customers think about your business, you cannot improve and grow. The goal here is to go beyond selling products and increasing profitability. Feedback from your valuable customer experience helps you check if there is room for improvisation. There are many ways to gather reviews, but the traditional method of bypassing consumers and asking them about products will not work effectively. Here you have to take advantage of the capability of technology that gives you instant results. What is customer feedback? In simple terms, customer feedback refers to information provided by customers about your products, your service, and the customer experience in general. Usually, customers share their reviews on digital channels like social media or surveys or directly with your sales team. Reviews are a vital part of your business, everything you need to effectively manage reviews to create a strong, customer-centric culture. Plus, if you want to stay ahead in the race for competitive pricing, focusing on customer experience is the only thing that allows you to thrive in the long run. This could be a customer review that your product needs improvement, a message complaining about poor